It is amazing that those outside the life sciences industry see what a value the patient is to the industry. These firms are coaching the industry but is the industry really listening?
Here are some links to just a few of the positions taken by the various large consulting firms. The data they have gathered is quite good and useful as you make the argument to put patients at the center of your own business:
Booz/Allen/Hamilton: Empowering Patient Centricity – http://www.boozallen.com/consulting/view-our-work/48383297/empowering-patient-centricity
IBM: Patient Centricity and the Changing Landscape of Healthcare – http://www-05.ibm.com/be/pdf/en/events/nextlevel/presentation_andrea_cotter_executive_presentation_0609_benelux_v2_updated.pdf
Ernst & Young: Nudging Patient Behavior – http://www.ey.com/GL/en/Industries/Life-Sciences/Progressions-2012—Health-care-everywhere—Nudging-patient-behavior